20 Common Blogging Mistakes To Avoid Part Two

Continued from 20 Common Blogging Mistakes To Avoid Part One - Personal Mindset

PART TWO: PROPER BLOG SET UP

Make Money Online with Some Useless Info 7. Not setting up your own domain on a good web host. Blog newbies like to set up free blogs with Blogger and other such free blogging sites because there is zero cost. This is myopic thinking. Blogs hosted by free blogging sites can be shut down anytime which can result in you not only losing all your content, but your source of income as well.

If you are serious about building a profitable blog, you should get your own domain name and web host, preferably from different companies. This is ensure you have full control over your domain should you wish to change your domain registrar later. And here’s an important tip: NEVER accept the free domain name offered by some web hosting companies. There have been many cases of web hosting companies refusing to release the domain name when customers want to change web host.

8. Focusing on blog design instead of content. Although the theme or look of a blog is important, having good content is even more important. But I agree that playing around with different themes is way more fun than sitting down and cracking your head to write content. Especially long articles like this one. But it’s got to be done.

Make Money Online with Some Useless Info 9. Not using basic SEO techniques. There are entire tomes written on Search Engine Optimization but you can apply the basic techniques that are readily available on the internet to kickstart your blog optimization. Techniques such as writing strong headlines, using anchor text links, selecting the best permalink structure, using the SEO Title Tag plugin and modifying title tags in your header all work together to increase chances of higher rankings in search engines. Granted they are a little technical but not entirely difficult to get around.

10. Not offering RSS and email subscription. Really Simple Syndication is that orange button you see on almost every blog. RSS Feeds offer an easy way for your readers to stay updated with the latest content from your blog. They are a means to capture and retain readers. Most newbies don’t understand what it is and don’t bother with it. Again it is a little technical but a necessity which cannot be overlooked.

11. Monetizing too early. If your purpose for starting a blog is to make money, then you might have signed up for Google AdSense like everyone else. However, because your blog does not have substantial traffic yet, you will hardly get any clicks and as a result, very little money. Don’t bother too much with monetizing early on because all it does is discourage you. Concentrate on building up content instead.

Make Money Online with Some Useless Info 12. Not picking the right monetizing methods. Everyone goes for Google AdSense in the beginning because it’s so prevalent and easy to set up. However, success varies greatly with different blogs and it’s always worthwhile trying out different kinds of monetizing methods. There are hundreds, so do your research and pick the more suitable ones.

For example if your blog is about cameras, there is a higher chance of success with advertising programs that feature products, such as Chitika eMiniMalls. If your blog has low or mid level traffic, pick a program that has a lower payout rate that is easier to reach than minimum USD100 for Google AdSense, such as Bidvertiser.

13. Over monetizing. Blog monetizing has reached new heights. Now, even RSS feeds can be monetized. Having too much advertising on your blog can turn some readers off. Equally annoying are sponsored posts from paid review companies like PayPerPost, which may not be relevant to your blog topic. That is why I usually have a Sponsored Post “pre-header” which makes it easy for readers to spot sponsored posts and skip them if so desired, and hopefully lessen the irritation.

If you have built up an email list, the fastest way to lose your readers is to use that list to sell e-products. I have unsubscribed from several email lists because of this. There is a delicate balance to be struck between useful, real content and the occasional plug. Advertising backlash can cause you to lose readers.

Continue to 20 Common Blogging Mistakes To Avoid Part Three - System Of Working

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One Response to “20 Common Blogging Mistakes To Avoid Part Two”

Common Blogging Mistakes To Avoid » Make Money Online with Some Useless Info on July 17th, 2007 5:03 pm

[…] Continue to 20 Common Blogging Mistakes To Avoid Part Two - Proper Blog Setup […]

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